Making products and services that help people live healthier and work happier. Based in beautiful central New Jersey. Background in public policy and human-computer interaction. Deep commitment to using creative powers for good. Energy for mapping complex systems, finding meaningful patterns in data, and bridging cross-functional groups. Thoughtful listener. Innovative thinker.
Reader
Gardener
TV enthusiast
Proud aunt
Service design
Employee health coaching
System architecture
Organization settings
for enterprise merchants
Facilitation
Remote workshop examples
Shopify is an e-commerce company that helps entrepreneurs grow their online and in-store businesses.
Managed 5-person team of designers and content strategists responsible for authentication, store management, and user access. Guided team through migration for enterprise customers. Consulted with 6+ internal teams on organization model and navigational implications.
Virgin Pulse is a wellness platform that incentivizes employees to build better daily habits.
Managed 4-person team responsible for company’s first design system, user enrollment and onboarding, platform incentives, and custom communications. Operationalized design reviews, UI library contributions, and remote workshops during the pandemic. Steered redesign of web and mobile homepages impacting 4 internal teams.
CIBO is an agricultural tech company that helps farmers select land and improve growing outcomes.
Directed research and design activities for land prospecting and crop gene editing applications.
Activate Care is a health tech company that helps providers and family members care for patients with complex medical needs.
Worked with VP of User Experience to define and implement democratized research and design processes. Designed and piloted B2C service for adult caregivers.
ACHSA is a policy and advocacy organization that elevates the collective voice of community-based behavioral health and child welfare providers.
Liaised with Los Angeles County Departs of Mental Health officials and 85 mental health and child welfare organizations. Authored 6 newsletter articles per month on policy and funding changes. Analyzed surveys on program wait times. Designed a service locator using R Shiny.
Master of Human Computer Interaction, 2017
Bachelor of Arts in Psychology, 2009
Email: tara.a.cui@gmail.com
linkedin.com/in/taracui